INSIGHT

Creating a successful online business from a website with no staff and multiple suppliers takes some thinking. Lookat.co.nz is New Zealand’s cheapest online stationery company that uses multiple suppliers and holds no stock to help customers get the cheapest prices. When an order is placed it gets divided up and sent off to as many as seven different suppliers, who then fill the order and deliver it to the customer through Lookat.co.nz.

Operating for over five years, LookAt was struggling for brand recognition, growth and dealing with an eCommerce site which wasn’t up to the task. They needed a comprehensive strategy to get all the parts of their system working in synch and start getting some market share.

CLIENT

LookAt

INDUSTRY

Stationary eCommerce

WE HELPED WITH

Strategy, Web Design, Development, Content Creation, Social Media Marketing

IMPACT

After just one month of the new site going live, LookAt.co.nz more than doubled their revenue.

The time users spent on the site increased by 20%, and the number of products they viewed rose 25%. And after six months LookAt has maintained a sales increase of 50%, smashing the last five years of sales records.

They have a loyal customer base who interact with the brand over Facebook and through email. LookAt brand is firmly re-established in the market and the business is reaping the benefits of being able to run a complex order and supply system automatically, with very little work needed to keep it running smoothly.

Talk to us about your next project

09 215 6309
kiaora@bbtdigital.com

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